We play by another set of rules.
We don’t churn out clothes for them to land on the scrap heap.
We think in decades, not seasons.
For us, the alternative is obvious.
Change can be conscious and deliberate.
It can set its own pace.
It can shout about what it believes in.
And it always looks good whilst doing it.
It’s about paying attention to the details.
Creating something timeless, that’s built to last.
Something that works perfectly, whatever your gender.
Pieces that are made to be worn.